Customer value is the value located in the center and connects the client and customer/society.
Value that is recognized by the customer and that addresses social issues is key to the development of products, services and the business itself.
Without remaining solely in the field of communication,
create customer value within a variety of customer touchpoints in the corporate activities, and
support the co-creation with the customer that is being advanced by the client.
Identify customer value and
Foster loyal customers.
Produce the customer strategy from uncovering potential customers to fostering them into loyal customers. Provide data driven planning that utilizes DMP.
Design brand experiences that will maximize customer acquisition. Provide optimized contents for all of the customer touchpoints.
Produce CRM strategies for fostering loyal customers. Introduce platforms such as contact centers.
Starting from customer value,
Foster the next business.
Produce the establishment of business strategies aimed at the next growth. Provide project-style support from the concept phase.
Produce business design & development that realizes the strategy. Provide support not only for the products and services but also for constructing the organization.
Produce the implementation of the functions necessary for launching the business. Provide support including the selection of and proposals to business partners.